UNIFIED RECORDED MUSIC
UNIFIED owns and operates four record labels, each with an independent mindset and a vision to create the greatest exposure possible for our artists. Launching in 2011 with flagship heavy music label UNFD, the recorded music division has now expanded to include ONETWO, NLV Records and Exist. Recordings – all labels started in conjunction with management clients.
UNFD is an artist-focused independent record label noted for its innovative work with a number of inspiring artists across a broad spectrum of heavy music. The label is home to major Australian heavy artists such as Northlane, Hellions, Hands Like Houses, Tonight Alive and In Hearts Wake, as well as overseas artists Architects, Beartooth, Hacktivist and Crossfaith, amongst others. The label is widely known as Australia’s leading heavy music brand with a focus on developing heavy music around the world. UNFD has dedicated Label Managers based in the UK and USA to help facilitate its worldwide expansion.
ONETWO was formed as a collaboration between hip hop artist Al Murray AKA Illy and UNIFIED. ONETWO was launched in 2013 to support and develop talent in the hip hop scene here and around the globe. Now four years later the label boasts a string of critically acclaimed and commercially successful releases, from Allday’s superb Startup Cult to Illy’s unmissable Two Degrees, featuring 2016’s breakout triple platinum hit "Papercuts".
NLV Records was founded by Australia’s very own Nina Las Vegas to become a go-to outlet for original and forward-thinking underground club music. Dedicated to bringing its audience eclectic and noteworthy club music, NLV Records is an embodiment of Nina’s strong, career-dedicated passion for championing underground talent and tunes that will change the game.
Exist. Recordings is the brainchild of Danny Harley AKA The Kite String Tangle, who created the label with UNIFIED in 2017. Born from Harley’s vision to launch an independent record label, Exist. Recordings was created to release carefully curated music from gifted artists. Intrigued by delicate shades of electronic music infused with pop sensibilities, an increasingly popular genre in Australia, the label has signed artists including Golden Vessel and Lastlings in its first year.
UNIFIED has provided label services in Australia for Californian indie-powerhouse label Hopeless Records for 11 years, the longest standing business relationship the company has had. UNIFIED also provides label services for House Of Beige, the independent label owned and operated by UAM management client REMI. Meanwhile, in 2016 we launched 1825 Records, as a collaboration with Atlantic Records and Matt Emsell.
UNIFIED Publishing is a collaboration with Mushroom Publishing that was formed in 2011. UNIFIED works with the leading publishing company to provide services for a multitude of artists including Vance Joy, Illy, Northlane and many more.